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The Caterpillar Way: Lessons in Leadership, Growth, and Shareholder Value

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The Caterpillar Way: Lessons in Leadership, Growth, and Shareholder Value


THE NEW YORK TIMES BESTSELLER!How one tenacious company found the drive to succeed--on a global scale In the early 1980s, Caterpillar, Inc. lost one milliondollars per day for three consecutive years. Its continuing existence came into question. Today, CAT is the worlds most profitable manufacturer of construction and mining equipment and large engines. The now legendaryglobal company made numerous well-calculated, though risky... Read More
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Product Details

ISBN : 9780071821247
Product Dimension : 22.400 x 23.400 x 3.300 cm
Weight : 0.6050Kg
Author : Craig Bouchard,James E. Koch,
Publisher : McGraw-Hill Education - Europe
No. of Pages : 368
Format : Hardback
Publication Date : October 15, 2013

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