Popular Malaysia


Welcome to Popular Online Malaysia.
You are now being directed to another site - Popular Online Malaysia.
Any information you may provide on the new website shall be subject to the confidentiality and security terms of the website. All visits are logged and monitored. By clicking "YES" you are accepting the Popular Online Malaysia Terms and Conditions.
**All the Singapore POPULAR Online discounts, vouchers, promo codes and delivery are not applicable to Malaysia POPULAR Online
Would you like to continue?


Popular Malaysia


Welcome to Popular Online Malaysia.
You are now being directed to another site - Popular Online Malaysia.
Any information you may provide on the new website shall be subject to the confidentiality and security terms of the website. All visits are logged and monitored. By clicking "YES" you are accepting the Popular Online Malaysia Terms and Conditions.
**All the Singapore POPULAR Online discounts, vouchers, promo codes and delivery are not applicable to Malaysia POPULAR Online
Would you like to continue?


Close

Global Capital, Local Culture :Transnational Media Corporations in China


This book examines the way transnational media companies have entered the Chinese entertainment market. Based on the authors ethnographic work and over 100 interviews with senior executives in global media corporations, including Warner Bros. Pictures, Viacoms MTV Channel, and Nickelodeon and News Corporations Channel V, the book analyzes the concrete globalization/localization strategies of these corporations and how they cope with... Read More
S$61.72

Out of stock

Product Details

ISBN : 9780820495002
Product Dimension : 16.000 x 23.000 x 0.000 cm
Weight : 0.3200Kg
Author : Anthony Y. H. Fung,
Publisher : Peter Lang Publishing Inc
No. of Pages : 208
Format : Paperback
Publication Date : July 2, 2008

Review

You're reviewing: Global Capital, Local Culture :Transnational Media Corporations in China